Sports Information Wins Four LSWA Awards
Communications Sr. Associate
NATCHITOCHES, La. -- Members of the LSU Sports Information department captured four of the six top awards available when the annual Louisiana Sports Writers Association media awards were announced Sunday at the conclusion of the LSWA Convention/Louisiana Sports Hall of Fame weekend.
In the media guide category, staff members won three of the four categories with senior associate SID Kent Lowe winning Division I (BCS eligible schools in football, men’s basketball) for his 100th anniversary LSU men’s basketball guide.
Of the guide, the judge said, “With LSU celebrating 100 years of basketball and with a new coach onboard, a lot of elements had to be blended into this guide. From the montage cover (think Sgt. Pepper’s Lonely Hearts Club band cover without the Beatles) to the wonderfully detailed information on the various all-decade teams, this press guide became a collector’s item that will stay on the shelf of every media member for years to come.”
Lowe also had a second in the Division V (Olympic sports) category for his women’s golf guide.
Associate SID Bill Martin won in Division III (women’s basketball, baseball, softball) for his women’s basketball guide. “The ample content of the guide, it’s attractive layout and design and the attention to detail make this a premier publication,” said the judge.
Martin also had a second in the Best Release category for his women’s basketball feature on Lady Tiger Olympians Sylvia Fowles and Seimone Augustus.
Associate SID Will Stafford’s Track and Field guide captured Division V as the judge said the guide “gives media members an all-inclusive look at one of the most successful programs in college athletics. Detailing LSU’s numerous national championships, Olympic triumphs and All-American performances, the publication provides a fitting historical account, as well as a complete rundown of the current squad, its coaches, facilities and records.”
Associate AD/SID Michael Bonnette won the Best Fact Sheet category for his football fact sheet against Alabama. Ironically, his brother Matthew, an assistant at Northwestern State, was second and their father, Louis, from McNeese State was third in the category.
Of the fact sheet, the judge commented: “It’s hard to think of anything extra to put into fact sheets. Too much information can be overwhelming. But the winner simply thought of things that other SIDs didn’t, like breaking down the location of LSU coaching staff members during a game, such as who’s in the press box and who’s on the sideline. And for the media that doesn’t cover LSU every week, there was an odds and ends page on 29 players that gave writers not-so-obvious angles. The fact sheet answered every question a writer can think of.”
Bonnette’s football guide was second in Division I media guides.